Our Privacy Policy
Privacy Policy
YOUR INFORMATION. YOUR RIGHTS. OUR RESPONSIBILITIES.
This notice describes how medical information about you may be used and disclosed and how you can get access to this information. Please review it carefully.
At Rosefinch Health, we are committed to protecting your privacy and maintaining the confidentiality of your health information. This Notice of Privacy Practices describes our legal duties and privacy practices with respect to your protected health information (PHI). We are required by law to maintain the privacy of your PHI, provide you with this notice of our legal duties and privacy practices, follow the terms of the notice currently in effect, and notify you if we are unable to agree to a requested restriction on how we use or disclose your PHI.
YOUR RIGHTS
When it comes to your health information, you have certain rights. This section explains your rights and some of our responsibilities to help you.
Get a Copy of Your Health and Claims Records
• You can ask to see or get a copy of your health and claims records and other health information we have about you.
• We will provide a copy or a summary of your health and claims records, usually within 30 days of your request. We may charge a reasonable, cost-based fee for copying and mailing costs.
• You may request your records in electronic format, and we will provide them in the electronic form and format you request if it is readily producible. If not, we will work with you to agree on a readable electronic format.
Request Corrections to Your Health and Claims Records
• You can ask us to correct health and claims records if you think they are incorrect or incomplete.
• We may deny your request, but we'll tell you why in writing within 60 days. If we deny your request, you have the right to submit a statement of disagreement, which will be included with your health record.
Request Confidential Communications
• You can ask us to contact you in a specific way (for example, home or office phone) or to send mail to a different address.
• We will accommodate all reasonable requests. You do not have to explain the reason for your request.
Request Restrictions on Uses and Disclosures
• You can ask us not to use or share certain health information for treatment, payment, or our operations.
• We are not required to agree to your request, and we may say no if it would affect your care. However, if you pay for a service or healthcare item out-of-pocket in full, you can ask us not to share that information for the purpose of payment or our operations with your health insurer, and we will honor that request unless required by law to share the information.
• If we do agree to a restriction, we will follow your wishes except in emergency situations where the information is needed for your treatment.
Get a List of Those With Whom We've Shared Information
• You can ask for a list (accounting) of the times we've shared your health information for six years prior to the date you ask, who we shared it with, and why.
• We will include all the disclosures except for those about treatment, payment, and healthcare operations, and certain other disclosures (such as any you asked us to make). We'll provide one accounting a year for free but will charge a reasonable, cost-based fee if you ask for another one within 12 months.
Get a Paper Copy of This Notice
You can ask for a paper copy of this notice at any time, even if you have agreed to receive the notice electronically. We will provide you with a paper copy promptly.
Choose Someone to Act for You
• If you have given someone medical power of attorney or if someone is your legal guardian, that person can exercise your rights and make choices about your health information.
• We will make sure the person has this authority and can act for you before we take any action.
File a Complaint if You Feel Your Rights Are Violated
• You can complain if you feel we have violated your rights by contacting Dr. Lee Hullender Rubin at the contact information listed at the end of this notice.
• You can file a complaint with the U.S. Department of Health and Human Services Office for Civil Rights by sending a letter to 200 Independence Avenue, S.W., Washington, D.C. 20201, calling 1-877-696-6775, or visiting www.hhs.gov/ocr/privacy/hipaa/complaints/.
• We will not retaliate against you for filing a complaint.
YOUR CHOICES
For certain health information, you can tell us your choices about what we share. If you have a clear preference for how we share your information in the situations described below, talk to us. Tell us what you want us to do, and we will follow your instructions.
Marketing and Fundraising
We will not use or disclose your health information for marketing purposes or sell your health information without your written authorization. We do not engage in fundraising activities.
In These Cases, You Have Both the Right and Choice to Tell Us To:
• Share information with your family, close friends, or others involved in payment for your care
• Share information in a disaster relief situation
If you are not able to tell us your preference, for example if you are unconscious, we may go ahead and share your information if we believe it is in your best interest. We may also share your information when needed to lessen a serious and imminent threat to health or safety.
In These Cases, We Never Share Your Information Unless You Give Us Written Permission:
• Marketing purposes
• Sale of your information
• Most sharing of psychotherapy notes (if applicable)
OUR USES AND DISCLOSURES
How do we typically use or share your health information? We typically use or share your health information in the following ways:
Treatment
We can use your health information and share it with other professionals who are treating you.
Example: We may share your acupuncture treatment records with your reproductive endocrinologist to coordinate care for your fertility treatment. We may consult with other acupuncturists or healthcare providers about your case.
Run Our Organization
We can use and share your health information to run our practice, improve your care, and contact you when necessary.
Example: We use health information about you to manage your treatment and services, such as appointment reminders and following up on your care.
Bill for Your Services
We can use and share your health information so that your insurance can process payments and provide you with billing documentation.
Example: Rosefinch Health is an out-of-network provider and does not bill insurance companies directly. We collect payment at the time of service and provide you with a detailed superbill (itemized receipt) that you may submit to your insurance company for potential reimbursement. We may use payment processors that require access to your information to process your payments securely.
How Else Can We Use or Share Your Health Information?
We are allowed or required to share your information in other ways – usually in ways that contribute to the public good, such as public health and research. We have to meet many conditions in the law before we can share your information for these purposes. For more information see: www.hhs.gov/ocr/privacy/hipaa/understanding/consumers/index.html
Help with public health and safety issues
We can share health information about you for certain situations such as:
• Preventing disease
• Helping with product recalls
• Reporting adverse reactions to medications
• Reporting suspected abuse, neglect, or domestic violence
Do research
We can use or share your information for health research, but only with your written authorization or when an institutional review board or privacy board has reviewed the research and established protocols to protect the privacy of your health information.
Comply with the law
We will share information about you if state or federal laws require it, including with the Department of Health and Human Services if it wants to see that we're complying with federal privacy law.
Respond to organ and tissue donation requests
We can share health information about you with organ procurement organizations.
Work with a medical examiner or funeral director
We can share health information with a coroner, medical examiner, or funeral director when an individual dies.
Address workers' compensation, law enforcement, and other government requests
We can use or share health information about you:
• For workers' compensation claims
• For law enforcement purposes or with a law enforcement official
• With health oversight agencies for activities authorized by law
• For special government functions such as military, national security, and presidential protective services
Respond to lawsuits and legal actions
We can share health information about you in response to a court or administrative order, or in response to a subpoena.
Business Associates
We may share your health information with third-party service providers (called business associates) who perform services on our behalf. Examples include our electronic health record system provider, billing services, cloud storage providers for our customer relationship management system, payment processors, and IT support vendors. All our business associates are required by law and contract to protect your health information and may not use or disclose it except as specified in our contract with them.
OUR RESPONSIBILITIES
• We are required by law to maintain the privacy and security of your protected health information.
• We will let you know promptly if a breach occurs that may have compromised the privacy or security of your information.
• We must follow the duties and privacy practices described in this notice and give you a copy of it.
• We will not use or share your information other than as described here unless you tell us we can in writing. If you tell us we can, you may change your mind at any time. Let us know in writing if you change your mind.
CHANGES TO THE TERMS OF THIS NOTICE
We can change the terms of this notice, and the changes will apply to all information we have about you. The new notice will be available upon request and on our website (if applicable). The effective date will be displayed on the notice.
OTHER PRIVACY PRACTICES
Appointment Reminders
We may contact you to remind you of scheduled appointments. We may leave messages on your answering machine or with someone who answers your phone. We may also send appointment reminders via email, text message, or postal mail if you have provided us with this contact information.
Treatment Alternatives and Health-Related Services
We may contact you about treatment alternatives or other health-related benefits and services that may be of interest to you, such as wellness programs, educational materials about acupuncture, traditional Chinese medicine, fertility support, or complementary therapies.
Electronic Communications
We may communicate with you via email or secure messaging platforms if you have provided consent. Please be aware that email and text messaging are not completely secure methods of communication, and we cannot guarantee the privacy of information sent via these methods. If you choose to communicate with us via email or text, you accept this risk.
CONTACT INFORMATION
If you have any questions about this notice or would like to exercise any of your rights described in this notice, please contact:
Dr. Lee Hullender Rubin, DAOM, MS, LAc, FABORM
2540 NE M L King Blvd, Ste A, Portland OR 97211
(503) 807-0185
Effective Date: February 16, 2026
Last Revised: February 16, 2026